Now trending: Top 10 most-read stories on the biggest beauty trends of 2020

By Amanda Lim

21-Dec-2020 - Last updated on 21-Dec-2020 at 04:06 GMT

In this 2020 round-up, we’ve highlighted our biggest stories on the beauty trends that have been accelerated by the COVID-19 pandemic.

Top 10 beauty trend stories

1 – Post-pandemic future: Beauty industry will see more emphasis on digital, collaboration and sustainability after COVID-19

2 – COVID-19 and conscious beauty: Emerging trend will get a boost in the aftermath of pandemic

3 – COVID-19 spurs demand for ‘healthy’ beauty products in China

4 – Decoding COVID-19 impact: Colour cosmetics to slow, personal hygiene and skin care to soar?

5 – Hair care will see quickest recovery from COVID-19 outbreak in China– Kantar Worldpanel

6 – Propelling growth: China’s top five cosmetics trends revealed in latest report from e-commerce giant JD

7 – K-beauty’s post-COVID-19 future: Clean, hygienic, immunity and health beauty trends set to soar

8 – Disruption needed: Prestige beauty sector will need to ‘redefine’ itself post-COVID-19

9 – Immunity boosters: Need to reinforce skin defences driving demand for superfoods, adaptogens in beauty

10 – Fragrance with benefits: Focus on inner well-being during COVID-19 accelerating scent trend

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