Beauty Forward 2024: Coty, Kenvue, Maison 21G part of all-star APAC beauty panel
Discover the trends shaping the next generation of beauty consumers by joining us at Beauty Forward 2024, our new digital interactive beauty summit.
Industry leaders from Coty, Kenvue, Maison 21G and more are set to share exclusive insights at CosmeticDesign’s brand new digital summit taking place in the Asia-Pacific on Jan 29, followed by Europe on Jan 30, and North America on Jan 31.
Register now to secure your spot!
Big impact: Asia’s beauty triangle and why L’Oréal wants to harness it to ‘uncover the future’
Beauty giant L’Oréal is aiming to nurture the strengths of the China-Japan-Korea ‘beauty triangle’ through its North Asia Big Bang Beauty Tech Innovation programme.
Speaking to CosmeticsDesign-Asia, Maxime De Boni, vice president, L'Oréal research and innovation, North Asia and China, highlighted Japan’s excellence in cosmetic science and sustainable solutions while prioritising quality and safety.
He also lauded South Korea’s ability to swiftly adapt to the latest beauty trends and its expertise in areas such as skin care, beauty devices, and digital technologies, and underscored China’s potential as a powerful driving force as it expands its influence on the beauty industry.
Hong Kong-based SkinCure Asia introduces its first in-house brand with patented Antarcticine formula
Hong Kong cosmetics distributor SkinCure Asia is set to debut its first in-house brand 7 Journeys.
Its hero ingredient, known as antarcticine, is sourced from Antarctica. It is a glycoprotein obtained through biotechnology from the marine bacterium strain Pseudoalteromonas Antarctica NF3.
In its natural environment, antarcticine acts as a protective shield for bacteria, enabling them to endure harsh conditions and extremely cold temperatures for continued vitality. When incorporated into skin care products, it aids in tissue restructuring and regeneration.
Consumer shift: Perfect Diary’s new multi-benefit lipstick attracts ‘high-value customers’
Chinese makeup brand Perfect Diary says it has managed to pull in a new group of “high-value customers” with the launch of a lipstick that showcases its R&D efforts.
According to the firm, the Biolip Essence Lipstick has garnered positive feedback, and has been successful overall with positive rankings on both Alibaba’s Tmall and Bytedance’s Douyin.
KANEBO touts Douyin as ‘best platform’ to raise brand awareness, leverages packaging design to attract Chinese consumers
Kao-owned prestige skin care brand KANEBO has seen its brand recognition in China blossom after entering Douyin’s e-commerce platform, and aims to ride the wave of growth with festive packaging targeted at Chinese consumers.
“We opened the store on Douyin to improve our presence in China. We believe that Douyin is the best platform for increasing brand awareness, especially among Generation Z…
“Through short videos, live commerce, and New Year promotions, our brand and product recognition is increasing. The effect is not limited to Douyin; it can also be seen on other social networking sites and our flagship stores,” Hikaru Kurihara from KANEBO’s Prestige Brand Business Group told CosmeticsDesign-Asia.
