Neutrogena aims to capture ‘substantial opportunities’ in Thailand’s anti-ageing market
Skin care major Neutrogena believes it can lead the anti-ageing skin care segment in Thailand on the back of its latest retinol-based launch.
Thailand's facial skin care market is rapidly growing, driven by the global demand for anti-ageing products.
"The facial skin care market in Thailand alone is valued at over 10 billion baht, growing by 13% in the past year, with continuous expansion anticipated in 2024. The global trend towards youthful skin has made skin care addressing ageing concerns increasingly popular among consumers worldwide,” said Ravi Bordia, general manager of Neutrogena Thailand, Cambodia, Laos, and Myanmar.
Behind Coty’s efforts to bolster its prestige beauty portfolio in India
American beauty multinational Coty has pushed its marketing efforts for brands such as Burberry Beauty and Kylie Cosmetics as it nurtures its prestige beauty business in India.
India represents the long-term growth opportunities for the company. At the end of last year, it inked a deal with distributor House of Beauty (HOB) to boost its presence in the market.
“While we are still in the nascent stages of development, we are encouraged by the reception and initial feedback we have received from consumers,” said Kristina Strunz, managing director, SEAI, Coty.
Can luxury niche beauty brands crack brick-and-mortar retail Vietnam?
Luxury niche beauty brands have significant potential in physical retail in Vietnam as incomes steadily rise, and despite the strength of e-commerce.
Vietnam's rapidly growing middle-class and even faster-growing affluent population are eager to splurge on luxury beauty products, reflecting their rising social status and increased disposable income.
“In comparison to other developed luxury markets in South East Asia, Vietnamese consumers are more brand conscious and actively seek out international, especially European and American brands,” said Nguyen Ngoc Phong Dinh, country manager, Vietnam, LUXASIA, which recently launched its escentials store in the country.
Karmart to launch two new derma beauty brands in expansion and premiumisation effort
Thai beauty conglomerate Karmart will launch two derma skin care brands later this year as part of plans to expand and premiumise its beauty portfolio.
ACCA was developed in collaboration with dermatologists from Thailand and Japan, while Dr NIKS was created in collaboration with Thai dermatologists.
Dr. NIKS will focus on sheet masks while ACCA will focus on acne care but have other ranges as well. The brands are set to launch sometime in August this year.
Kosé amplifies awareness of key global brands in US with new experience-led flagship store
Kosé Corporation is accelerating its North American expansion with a new Los Angeles flagship store, boosting brand awareness for its key global brands.
The company announced that it had launched Maison Kosé on June 7. Most notably, the brick-and-mortar store will carry the company’s key global brands Decorté, Sekkisei, and Addiction Tokyo.
Other Kosé-owned brands that will be available include One by KOSÉ, KOSÉ Infinity, Magnifique (Men’s Brand), Softymo, Maihaida, and Nail Holic.
