Product profiles: Latest news on the hottest beauty products in APAC

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Recent product news from Essentials, Justhuman, Camino Rose, matsukiyo and more. [Camino Rose]

We round up the recent product news in the Asia Pacific beauty and personal care market from Essentials, Justhuman, Camino Rose, matsukiyo and more.

Camino Rose tackles self-tan limitations with ingredient-led product

Australian Camino Rose’s says it is aiming to address the 'biggest product limitations' in the self-tan category with an ingredient-led mousse.

As consumers take a more comprehensive approach to beauty, consumers are paying attention to more than just the skin on their face.

In the body care category, consumers are seeking out more functional and ingredient-led products.

Australian consumers are increasingly aware of and concerned about photodamage. This is driving them to seek out self-tanning products instead of tanning outdoors.

 

Femcare brand LUMÉRE BEAUTY expands line-up targeting vaginal and bust care

LUMÉRE BEAUTY is seeking to address minor discomforts faced by women in daily life by expanding its line-up with two new products targeting the “delicate zones”.

LUMÉRE BEAUTY focuses on feminine care, seeking to reduce minor discomforts that women experience every day, and ultimately leading to a positive change in mindset and greater self-acceptance.

The brand recently announced the upcoming release of two new products, which will add to its current line-up of hair remover, femcare soap, femcare sheet, and whitening cream.

 

Kao launches new ‘basic’ lineup as part of wider hair care overhaul

Kao flagship hair care brand Essential is relaunching its basic series which will feature new formulations containing honey and collagen.

Through the renewal of Essential’s basic series, Kao is working to increase its presence in the mass hair care market.

The new basic lineup features two main ranges. The first is a moisturising range that repairs damaged hair, while the second helps with detangling for soft and smooth hair.

 

Japan’s matsukiyo launches pollution-protective body milk amid increasing demand

Japanese drugstore brand matsukiyo is set to launch a new body milk that claims to work during sleep amid growing demand for this product type in the local market.

matsukiyo recently announced the upcoming launch of Pollu-Barrier Body Milk Brightening, a product that claims to moisturise the skin while providing brightening care, resulting in pearly, translucent skin that “looks like white rice cake”.

The new product is part of the Pollu-Barrier series, which is aimed at resolving skin problems caused by external stimuli, such as ultraviolet rays, air pollution, and cigarette smoke.

 

Justhuman expands neurocosmetic portfolio with first skin care launch

Neurocosmetic brand Justhuman has launched its first skin care product on its way to develop a full suite of holistic beauty and personal care products.

Justhuman rose to prominence as a pioneer in the neurocosmetics space.

According to the brand, neuropeptides “are produced by the body and bind to receptors that regulate cell renewal and inflammation, stimulating the production of collagen and hyaluronic acid”.