Product profiles: Latest news on the hottest beauty products in APAC

Ya-Man launches new skin care series with 24K gold-coated microneedles​​

Japanese beauty device company Ya-Man will launch two skin care products featuring 24K gold-coated microneedles to support overall skin health and address signs of ageing.

Its two new products – Medilift Needle Lift Peel Serum and Medilift Needle Lift Lotion – incorporate approximately 600,000 and 1.8 million microneedles respectively.

According to the firm, the number of needles has been adjusted to the optimal levels for ease of use.

Perfect Diary improves bionic film tech and expands to skin care, new lipstick​​

C-beauty major Perfect Diary has launched the second-generation version of bionic film technology and applied it to a new skin care range and lipstick.

The second-generational film technology was applied to Perfect Diary’s upgraded Biolip Essence Lipstick.

By activating the myogenic stem cells, the lipstick formula improves the overall condition of the lips “from the root” and offers firming and plumping effects while maintaining a rich colour application.

Kanebo, Laneige, Decorté redefine lip care with new innovative launches​​

CosmeticsDesign-Asia rounds up the latest product launches in the region from Kanebo, Laneige, and Decorté that are redefining the lip care category.

Lip balms are becoming increasingly sophisticated through the incorporation of advanced formulations and innovative ingredients that go beyond protection and hydration.

As reported by CosmeticsDesign​ in August, lip balms have been heavily influenced by the skinification trend, reflecting the rising consumer expectations and the importance of lip care.

This new generation of lip balms are mega multitaskers, offering protection and nourishment while also giving added benefits such as high colour payoff.

Kao launches new brand to strengthen position in premium hair care market​​

Kao has launched The Answer, a premium hair care brand positioned to appeal to discerning consumers who are seeking both luxury and efficacy.

With this market segment experiencing an upward trend, Kao has introduced The Answer, a high-quality, results-driven brand.

The brand targets women who are interested in high-quality ingredients, advanced hair care technology, and proven repair capabilities.

This approach reflects a broader trend in the beauty industry where consumers are increasingly educated about ingredients and demanding transparency and effectiveness from brands.

MUVO launches Balayage shampoo for fashionable, time-poor consumers​​

Australian salon hair care brand MUVO has developed Balayage shampoo to meet consumer demand for colour with minimal time and effort.

The company claims this is the ‘world’s-first’ Balayage shampoo which was developed to maintain and refresh colour in-between salon visits.

While the popularity or hair colouring is stronger than ever before, consumers are seeking more time-saving solutions.