LG H&H zeroes in on North American expansion with The Face Shop, Belif, CNP
LG Household & Health Care is prioritising The Face Shop, Belif, and CNP in a bid to expand its influence in the North American beauty sector.
The South Korean consumer goods company selected The Face Shop, Belif, and CNP as its three key brands for the North American market.
Its strategy was to lead and grow with key hero products from each brand while developing new products to meet local needs.
The company also prioritised TikTok and the platform’s beauty influence to enhance its presence in the market.
Sa Sa operations hit by low consumption, rising outbound travel trends
Beauty retailer Sa Sa’s latest quarterly highlights major challenges in key markets Hong Kong and Macau such as reduced local consumption and increased outbound travel.
Hong Kong-headquartered Sa Sa International Holdings Limited reported that for the quarter ending September 30, the Group’s turnover was HKD975.9m (USD125.6m), a decline of 11% year over year.
According to a press statement, the group said its operations “have been challenged by headwinds” that have persisted since the first quarter.
Cosmax to expand China operations to capitalise on domestic online market growth
Contract manufacturer Cosmax is banking on major new opportunities in China’s domestic beauty market on the back of the rise in online direct-to-consumer brands in recent years.
China’s domestic beauty brands have been rapidly growing, establishing themselves as significant players in the country’s cosmetics market.
Judydoll, Florasis, and Flowerknows are gaining swaths of local followers, gradually chipping away at the market share of more established foreign competitors.
Carté HD marks SEA expansion with Singapore launch, plans 2025 Thailand debut
Kosé-owned Carté HD has made its debut in Singapore and has plans to launch in Thailand next year as part of overall global expansion plans.
Carté HD is a sensitive skin brand jointly developed by Kosé and Maruho, a Japanese pharmaceutical company, Maruho.
The brand launched exclusively with Welcia-BHG stores in Singapore in October, marking its debut in the region.
APR Corp thriving in Japan and Chinese-speaking markets, to expand overseas sales channels for new products
South Korean beauty tech firm APR Corp aims to build on its promising sales performances in Japan and China, while broadening overseas sales channels for new products.
Since the company debuted medicube AGE-R Derma EMS Shot in March 2021, the cumulative global sales of this beauty device range have exceeded 2.5m units as of September 2024.
APR has attributed the results to two factors, namely “solid performance” in the domestic market and rapid growth in overseas markets .
