Consumers are increasingly buying natural, organic beauty and wellbeing products as noted from the increasing number of product launches with natural claim “organic“ or “all natural product“ claims.
Ashland Sensiva™ go natural multifunctional is a liquid multifunctional additive for personal care products and 100% natural. It is the perfect fit for natural formulations in global markets thanks to its wide applicability and effectiveness in broad pH range, combining broad spectrum of efficacy against antimicrobials with well-known moisturizing properties.