Vaseline sets out to ‘rescue’ dry skin with social media marketing
Unilever-owned brand Vaseline is making use of social media marketing by launching a video series to promote its new brand of skin care, ‘Vaseline Intensive Rescue’.
News & Analysis on Cosmetics Innovation
Unilever-owned brand Vaseline is making use of social media marketing by launching a video series to promote its new brand of skin care, ‘Vaseline Intensive Rescue’.
Although ethical and environmental concerns were once the reserve of the media, increased information now makes this area a major concern for personal care consumers.