News & Analysis on Cosmetics Innovation
Boots Alliance says that sales of its No 7 Protect and Perfect brand in the United States has given a significant boost to help drive a successful quarter for the retailer and beauty provider, while it is also testing out expansion into the Asia market.
A lot is expected from the emerging markets in the cosmetics industry, and the global perfume segment is no exception, as under-penetration and innovative product launches are tipped to drive the market.
The economic growth in China slowed slightly from a GDP of 9.2 percent in 2011 to 7.8 percent in 2012, however this has not stunted consumers’ will to tackle beauty concerns and has seen foreign brands experience fast growth.
As the Chinese cosmetics market becomes increasingly desirable for international brands, knowledge of evolving consumer behaviour is invaluable to those investing in the region. Here; Renee Hartmann, co-founder of 'China Luxury Advisors' gives an...