News & Analysis on Cosmetics Innovation
The China government has confirmed that it is instigating a consultation process to find alternative to the testing on cosmetics products on animals. amid mounting international pressure, with Cruelty Free International voicing its support.
According to the latest market research, L’Oreal remains a domineering force in China’s cosmetics sector as it achieves RMB12.05 billion in 2012, less than 20 years after wading into the country’s then, underdeveloped markets.
Due to drawbacks in the use of salicylates in fragrance and perfume products, scientists have identified and researched credible alternative compounds that perform effectively.
When direct sales player Amway made efforts to expand beyond its US markets back in 1995 to crack China, it appears to have been a bold move that has more than paid off, as almost 20 years on, the country provides 90% of its business.