News & Analysis on Cosmetics Innovation
Cross-border e-commerce technology provider, NetEase Kaola, commits to buying €3 billion of European products over the next three years to increase Chinese consumers’ access to European items.
As the Speak Easy report by Mindshare and J. Walter Thompson Innovation Group identifies voice technology as being more powerful than typing messages when it comes to developing customer relationships, we look at the report’s four main takeaways.
With anti-pollution brands focusing on new stories to generate brand and product interest, we asked Belinda Carli, Director, Institute of Personal Care Science, how pollutant-protection research and claims are changing.