Archives for October 5, 2018

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Indies' unconventional approach to body care

Editor’s Spotlight

Indies' unconventional approach to body care

By Deanna Utroske

While much of the cosmetics and personal care industry is preoccupied with flashier categories (like color and skin care) and emerging technologies (like microbiome-friendly ingredients), an astute group of independent personal care brand leaders are...

Data is power: Indie beauty brands get personal with big data

Data is power: Indie beauty brands get personal with big data

By Amanda Lim

With an ocean of information that can chart consumer behaviour and reveal their innermost desires, big data is empowering indie beauty brands to create truly one-of-a-kind products and services that take bespoke beauty to a whole new level.