‘Mixed’ hair woes: Kao identifies ‘new segment’ to rejuvenate Japanese hair care market
Kao Corporation is launching a new range of shampoos intended for people with ‘mixed hair’ to rejuvenate the hair care market in Japan.
Archives for September 16, 2020
Smart packaging: NFC tech transforms beauty products into interactive touchpoints
Japanese company Toppan Printing has developed an NFC-enabled label and platform to enable beauty brands to communicate with their consumers through the product itself.
Taking on the roll-on: Singapore brand encourages consumers to embrace zero-waste lifestyle with packaging-free deodorants
The eco-entrepreneur behind Smood Natural Deodorants is observing more interest in zero-waste personal care products despite hurdles such as the lack of convenience.