News & Analysis on Cosmetics Innovation
A Singapore-based aesthetics firm has developed an 100% plant-based anti-bacterial facial mist that it claims can prevent maskne while hydrating and soothing the skin.
South East Asian e-commerce firm Shopee is eyeing a golden opportunity to tap into previously hard-to-reach demographics, opening up new opportunities for beauty brands on the online platform.
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There is a tribe of video creators who destroy makeup in the name of relaxation. This is ASMR - the online video genre that is a modern-day phenomenon in the attention economy.