Archives for February 4, 2021

COVID-19 Consumer Shifts Close-Up - Part I

COVID-19 has triggered an ‘enduring focus on the home’, says expert

Consumers worldwide are increasingly focused on the space they call home during the COVID-19 crisis, as professional and personal lines blur with work-from-home models. And this has created an important shift in how consumers integrate beauty into their...

Special Edition: Colour Cosmetics Trends

‘Coming back in full force’: Malaysia’s Nita Cosmetics ramps up NPD to catch return of make-up demand

Malaysian make-up brand Nita Cosmetics plans to launch two new products every month this year as a sign of its confidence in the recovering make-up category.

Special Edition: Colour Cosmetics Trends

Losing its colour? Data suggests Japanese consumers have developed new make-up needs and preferences

Reviews on cosmetics portal @cosme have revealed several new make-up needs and concerns that have emerged in Japan during the ongoing COVID-19 pandemic and suggests how beauty brands can adapt to these trends.

‘Prestige first’: Shiseido sells off personal care division for $1.5bn to focus on high-end skin care

Japanese cosmetic giant Shiseido Company has announced the decision to sell its low-cost personal care business to CVC Capital Partners in a deal worth 160 billion yen ($1.5bn) in order to focus on its more high-end cosmetic brands.