These three standout brands from Cosmoprof North America Las Vegas 2024—Bright Girl, Two Guys Nail Innovators, and The Australian Glow—are setting new trends in skincare, nail care, and global beauty with their innovative and effective products.
Cosmoprof North America in Las Vegas showcased a vibrant blend of nostalgic brand collaborations, Generation Alpha-focused products, and bold, preppy packaging trends, highlighting the future direction of the beauty industry.
Swiss cosmetics company Mavala is set to reinvigorate its presence in the important Asia Pacific market with plans targeting both new and existing markets.
Margaret Dabbs London is setting sights on expansion in Asia, where it believes it has huge potential to position itself as the leader in foot care and fill the gap in an underserved segment.
Singapore-based Nail Deck has developed a range of breathable halal nail polishes that have found appeal with non-Muslim consumers that seek out clean beauty values.
The founder of a pioneering nail wrap brand in Singapore says the market for these convenient nail stickers is poised for ‘exciting’ growth on the back of increased awareness.
Brazilian firm Nanovetores is targeting the growing Asia Pacific nail care market with an active ingredient that it claims can permeate the complex nail structure and deliver fast and effective results to strengthen nails.
UK health and beauty retailer Superdrug has reported a significant uplift in DIY hair colour kits and self-care facial masks and body creams during coronavirus lockdown, signalling continued consumer interest in looking and feeling good, it says.