Intensifying competition: Shiseido pressured in China by increasing price consciousness among consumers By Amanda Lim 03-Sep-2024 - Last updated on 03-Sep-2024 at 01:29 GMT Facebook Twitter Linkedin Email to a friend Japanese cosmetics major Shiseido Company is facing mounting pressure in China as price sensitivity among locals intensifies price competition. GALLERY: Top 10 beauty and cosmetic stories of August 2024 Less palm, more skin benefits: Hindustan Unilever's new soap technology brings ‘dramatic’ superiority to Lux, Lifebuoy Prepare for launch: Beiersdorf outlines plans for NIVEA, Eucerin debuts in India ‘The third pillar of beauty’: Nykaa ‘doubling down’ on prestige fragrance in bid to gain market share ‘We are at the forefront of this change’: Hindustan Unilever pushes skinification across portfolio to stay ahead of shifting India market Big rise of beauty minis: The implications on trends, packaging innovation and sustainability Huge opportunity for L'Oréal Paris as Chinese beauty consumers seek ‘value-for-money’ – L'Oréal CEO Brain-body connection: This Works seeks to fill gap in functional mood-boosting body care Vietnam looks to formalise regulations for halal products and drive industry growth Intensifying competition: Shiseido pressured in China by increasing price consciousness among consumers ‘Seize what you are starting’: Garnier promises ‘harder working’ brand as it leans into green science approach – SAPMENA GM Prev 1 … 7 8 9 10 11 Next
![Shiseido’s skin care fragrance development highlights the growing significance of scents in skin care [Shiseido]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/shiseido-emphasises-increasing-importance-of-fragrance-in-skin-care/17743555-1-eng-GB/Shiseido-emphasises-increasing-importance-of-fragrance-in-skin-care.jpg)
![Guardian Singapore says it will debut 12 more beauty brands in stores. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/guardian-singapore-set-to-debut-12-more-beauty-brands-as-it-aims-to-grow-younger-consumer-base/17722153-1-eng-GB/Guardian-Singapore-set-to-debut-12-more-beauty-brands-as-it-aims-to-grow-younger-consumer-base.jpg)
![The latest beauty news developments from made-in-Asia beauty brands such as Kao, Dr Jart+, Justhuman and more. [Dr. Jart+]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/kao-dr-jart-justhuman-and-more-news-from-asian-beauty-brands/17739964-1-eng-GB/Kao-Dr-Jart-Justhuman-and-more-news-from-Asian-beauty-brands.jpg)
![Shiseido’s skin care fragrance development highlights the growing significance of scents in skin care [Shiseido]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/shiseido-emphasises-increasing-importance-of-fragrance-in-skin-care/17743555-1-eng-GB/Shiseido-emphasises-increasing-importance-of-fragrance-in-skin-care.jpg)
![Latest product launches in the region tapping into the demand for retinol. [Glow Recipe]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/clinique-glow-recipe-innisfree-paula-s-choice-tap-into-the-retinol-renaissance/17739730-1-eng-GB/Clinique-Glow-Recipe-Innisfree-Paula-s-Choice-tap-into-the-retinol-renaissance.jpg)
![Kahi will launch a new sun care stick which it anticipates will become its next blockbuster product. [Kahi]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/k-beauty-brand-kahi-to-introduce-new-sun-stick/17726446-1-eng-GB/K-beauty-brand-Kahi-to-introduce-new-sun-stick.jpg)